The Challenge of Bric Multinationals

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Business & Economics
The Challenge of Bric Multinationals

The Challenge of Bric Multinationals

Name: The Challenge of Bric Multinationals
ISBN: 9781786353504

Rob van Tulder, Alain Verbeke, Jorge Carneiro, Maria Alejandra Gonzalez-Perez

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This PIBR volume examines a number of idiosyncratic elements in the internationalization strategies of BRIC MNEs and, in particular, in their relationship with home country policies:1. The theoretical challenge: do we need different or more specific theories of EMNEs to assess the phenomenon of BRIC multinationals?2. The empirical challenge: what marks the changing position of BRIC countries in the world economy?3. The managerial challenge: with the coming of age of a new breed of multinationals, what distinguishes BRIC multinationals from other (emerging market) multinationals? 4. The policy making challenge: what impact have MNEs from BRIC countries had on their domestic economy?

Categorias:

Business & Economics

Ano:

2016

Editora:

Emerald Group Publishing

Idioma:

english

Páginas:

430

ISBN 10:

1786353504